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Reducing Plastic Waste Grew From a Moment to a Movement
Rebecca Prince-Ruiz of Perth, Australia, challenged herself to avoid single-use plastic for the month of July 2011. A decade later, her local action has blossomed into a community of 250 million like-minded people in 177 countries; Plastic Free July participants avoided creating 900 million kilograms of plastic waste in 2020 alone.
Ready to take the challenge this July and beyond? Sign up with Rebecca’s Plastic Free Foundation to become an official participant, and read on for pros' advice on key swaps and practices to reduce the plastic in your life.